What influence tactic involves direct threats or demands on the target?

The influence tactic characterized by direct threats or demands on the target is known as pressure. This approach is often used when an individual seeks to compel someone to take a specific action or to conform to a desired outcome by leveraging urgency, authority, or the potential for negative consequences. In practice, pressure can manifest as ultimatums, coercive requests, or even intimidation, making it a more aggressive form of influence compared to other tactics.

In contrast, the other options represent different styles of influencing. Collaboration emphasizes working together to achieve mutual goals, fostering a positive and cooperative interaction. Exchange revolves around offering something in return for compliance or support, which is more reciprocal in nature. Apprising is focused on informing the target about the benefits and advantages of performing a particular action, which involves persuasion rather than coercion. Each of these methods promotes influence in a more constructive manner, unlike the more confrontational nature of pressure.